Social Media Specialist

Dubai, UAE

Job Description We are looking for a driven Social Media Specialist to attract and interact with targeted businesses, virtual communities, and network users.   Your Responsibilities:   
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and syndication schedules.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Collaborate with other departments to manage reputation, identify key players, and coordinate actions
  Requirements and Skills:  
  • Proven working experience in social media marketing with a strong focus on Digital Marketing
  • Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
  • Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO, and SEO
  • Knowledge of online marketing and a good understanding of major marketing channels
  • B2B marketing experience is key.
  • Solid understanding of each social media channel and how to optimize content that is engaging on each platform.
  • Positive attitude, detail, and customer oriented with good multitasking and organizational ability
  • Fluency in English & Arabic with demonstrated experience in Arabic and English campaigns.

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